TheBabyWebsite is one of the UK's favourite parenting websites.
Currently there are 130,000 Unique Users every month, over 35,000 members, over 20,000 Newsletter Subscribers and 989,000 page impressions.
 TheBabyWebsite.com is a pregnancy, baby and parenting website offering mums and mums-to-be real practical solutions.
We like to think that we make mums' lives easier by providing friendly and honest advice.
TheBabyWebsite has lots of Expert Advice as well as tried and tested tips from real mums.Advertising RatesThere are plenty of opportunities on TheBabyWebsite for branding, product awareness, direct response or lead generation. We don't have a definitive media pack at the moment due to the very dynamic nature of our visitor numbersand so we regularly negotiate ad-hoc arrangements with individual companies.
Panels (120x120px), buttons(120x60), skyscrapers(120x600), leaderboards(728x90)and MPUs(300x250) can all be booked.
Display rates
Banner £10cpm
Leader £13cpm
Skyscraper £13cpm
Mpu £18cpm
Expandable formats are also considered.
cpm = cost per thousand page impressions so if you want your banner to be shown 50,000 times, it will cost (50 x 10) £500.
Ads can also be bought for a fixed price for a fixed time if you'd prefer. Please contact us directly for a quote.AdvertorialsAdvertorial - Up to a 1000 word advertorial page with images, text links, logo and ad for £300 (advertorials available for new start-up companies from £200)CompetitionsCompetitions are free to run on TheBabyWebsite.com. We have a very high response to our competitions. This is a tremendous form of data-capture for you! Minimum prize value is £150 and this can be one prize or several prizes. All we need is one paragraph of copy, an image and a logo to get started! Competitions remain 'live' for 8 weeks.Sponsorship OpportunitiesSponsorship of an entire area of TheBabyWebsite is possible.
Section, Channel and Forum sponsorship
Tool sponsorship: Ovulation calendar, Pregnancy Calendar
Sponsorship involves branding throughout the section - so a logo and link on every page of the section. For example in the Competition Section, there are generally around 25 new competitions , the Winners page and the ‘Thank You for Entering’ page. You would have a logo and link-through to one of your own advertorials on our site and to your own site. Payment is negotiated on an annual basis. Sponsorship is available from £250 to £10,000.
For all advertising and sponsorship queries please email
info@thebabywebsite.com or call 02920 843786Product ReviewsCompanies can send products out to members of TheBabyWebsite. Members will then post their reviews in the Product Review section. All we require from you is an image to create a dedicated review page for your company or product and you need to tell us how many reviewers you'd like to send to.E-marketing OpportunitiesNewsletter recipients: 15,500
E-Newsletter sponsorship : Permanent banner, 50 words of text, logo & links @ £200
User ProfileAverage user is female and age 29.
Over 90% of our visitors are female.
77% of our visitors are aged between 25 and 44
40% are pregnant
Over 86% have more than one child under the age of 3
Over 90% also have more than one child aged 3-16 years
Most Visited Sections : Competitions, Baby Names, Pregnancy, Ovulation Calendar, Pregnancy Calendar, Trying For A Baby
For any other information please call 02920 843786 or email us at info [at] thebabywebsite.com .
Our full Media Pack (pdf) can be downloaded here.
All rates are exclusive of vat.
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