TheBabyWebsite is one of the UK's favourite parenting websites.
Currently there are nearly 130,000 Unique Users every month, over 40,000 Newsletter Subscribers, 80,000 members and 800,000 page impressions.
TheBabyWebsite.com is a pregnancy, baby and parenting website offering mums and mums-to-be real practical solutions.
We like to think that we make mums' lives easier by providing friendly and honest advice.
TheBabyWebsite has lots of Expert Advice as well as tried and tested tips from real mums.
Advertising RatesThere are plenty of opportunities on TheBabyWebsite for branding, product awareness, direct response or lead generation.
Panels (120x120px), buttons(120x60), skyscrapers(120x600), leaderboards(728x90)and MPUs(300x250) can all be booked.
Expandable formats are also considered.
All advertising prices quoted are exclusive of VAT.
cpm = cost per thousand page impressions so if you want your banner to be shown 50,000 times, it will cost (50 x 10) £500.
Ads can also be bought for a fixed price for a fixed time if you'd prefer. Please contact us directly for a quote.
AdvertorialsAdvertorial - Up to a 1000 word advertorial page with images, text links, logo and ad for £300 (advertorials available for new start-up companies from £200)
CompetitionsCompetitions are a very popular option. We have a very high response to our competitions. Minimum prize value is £150 and this can be one prize or a combination of several prizes. All we need is one paragraph of copy, an image and a logo to get started! Competitions usually remain 'live' for 8 weeks.
The cost of running a competition is £195, which includes data capture and social media promotion on Facebook, Twitter, Google+ and Pinterest as well as promotion via other sites to maximise impact.
Alternatively, a competition can be arranged for a £40 administration fee and a minimum prize value of £150. However this option will not include data capture.
Sponsorship OpportunitiesSponsorship of an entire area of TheBabyWebsite is possible.
Section, Channel and Forum sponsorship
Tool sponsorship: Ovulation calendar, Pregnancy Calendar
Sponsorship involves branding throughout the section - so a logo and link on every page of the section. For example in the Competition Section, there are generally around 20 new competitions , the Winners page and the 'Thank You for Entering' page. You would have a logo and link-through to one of your own advertorials on our site and to your own site. Payment is negotiated on an annual basis. Sponsorship is available from £250 to £10,000.
For all advertising and sponsorship queries please email
firstname.lastname@example.org or call 02920 843786
Product ReviewsCompanies can send products out to members of TheBabyWebsite. Members will then post their reviews in the Product Review section. All we require from you is an image to create a dedicated review page for your company or product and you need to tell us how many reviewers you'd like to send to.
E-marketing OpportunitiesNewsletter recipients: 43,500
E-Newsletter sponsorship : Permanent banner, 50 words of text, logo & links @ £300. Click on some of the links here - NEWSLETTERS to see some of our most recent Newsletters.
User ProfileAverage user is female and age 27.
Over 90% of our visitors are female.
77% of our visitors are aged between 25 and 35
40% are pregnant
Over 86% have more than one child under the age of 3
Over 90% also have more than one child aged 3-16 years
Most Visited Sections : Competitions, Baby Names, Pregnancy, Ovulation Calendar, Pregnancy Calendar, Trying For A Baby
For any other information please call 02920 843786 or email us at info [at] thebabywebsite.com .
Our full Media Pack (pdf) can be downloaded here.
All rates are exclusive of vat.